Frequently Asked Questions


What is included in the upfront investment?

It depends on what services you wish to engage. For core engagements, this typically looks like a 3-4 week engagement including:

  • Diagnostic & Discovery

  • Lead List Building & Targeting

  • Messaging & Sequence Drafting

  • Tech Stack Setup

  • Campaign Launch & Monitoring

  • Inbox & Reply Management

  • Weekly and Monthly Reporting

  • either Creation of an Internal Playbook or Ongoing Support

All services are done-for-you to ensure a seamless, end-to-end outbound campaign.

What happens after the campaign launch?

After the campaign is launched, we continue to monitor its performance, manage replies, and make any necessary adjustments to ensure the best possible results. We also provide ongoing support to ensure smooth lead handoffs to your sales team and guide you through any challenges that arise.

How do you ensure that the leads are of high quality?

We use advanced tools (Clay, Apollo, LinkedIn) to source and enrich leads, focusing on personas that align perfectly with Bright Desert’s ideal client profiles. Each contact is verified, and we utilize relevant signals to match prospects with the highest potential for conversion.

Will we have visibility into campaign performance during the process?

Yes! We provide weekly performance updates, including insights into key metrics such as open rates, reply rates, and lead engagement. Additionally, a detailed monthly report will include an overview of the campaign’s results, analysis, and recommendations for optimization.


Can Outventa help us with ongoing campaigns after this engagement?

Absolutely! We offer ongoing support and consulting for future outbound campaigns for a monthly retainer fee. Whether you need assistance refining your strategy or managing new campaigns, Outventa is here to ensure long-term success.

What tools and platforms will be used during the campaign?

We’ll integrate the campaign with your preferred tools, such as Instantly, or use our recommended tech stack, which includes email outreach platforms, CRM integrations, and lead enrichment tools. This ensures a streamlined process and efficient lead management.

Is there a contract for this service?

Yes, we will provide a simple contract that outlines the agreed-upon scope of work, timelines, and payment terms. Our goal is to ensure clarity and align expectations for both parties throughout the engagement.

What happens if we need to make adjustments mid-campaign?

We’re committed to flexibility. If there are any adjustments or refinements needed during the campaign, we’ll work with you to adapt and make sure we’re meeting your evolving needs. Whether it’s targeting adjustments, messaging tweaks, or strategy shifts, we’ll guide you through the changes.