Mini video blog: The Myth of “It Worked”
In this mini video blog, Kat explains what’s so appealing about spam emails - and why they continue to persist.
Mini video blog: Spam Works
In this mini video blog, Kat connects hot french fries and cold outbound emails.
From Inbox to Interest: Crafting Cold Emails That Convert
Learn how to write cold emails that get replies, not eye rolls. This guide breaks down subject lines, personalization tips, and follow-up strategies to help entrepreneurs craft high-converting outbound emails that feel human and land meetings.
Outbound vs. Inbound for Creative Agencies: What Actually Works?
What’s better for creative agencies: inbound or outbound marketing? Learn the pros, cons, and stats behind each, and why a hybrid strategy may be the smartest way to drive leads and build your pipeline.
5 Signs Your Agency’s Outbound Strategy Needs a Revamp
Is your agency’s outbound strategy underperforming? Learn 5 signs it needs a revamp, plus actionable fixes to boost reply rates, improve targeting, and get real results from cold outreach.
Why Most Agency Outbound Fails (and What to Do Instead)
Most agency outbound fails because it's too generic, too broad, and too automated. Learn why traditional tactics fall flat and how a personalized, targeted approach can transform your lead generation.